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Effective And Affordable Internet Marketing
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Thousands of people go online for the first time every day. More that 100 million Americans now shop on the internet. Tens of millions surf the web from their cell phones or PDAs. That's a lot of potential customers- but how do you reach them? Hello! My name is Paul Ivy and I have been involved in web site marketing since 1994. I can help you get found on the internet effectively and affordably. Let me put my years of specialized internet marketing knowledge to work for you!
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Stand Out From The Crowd
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I offer solid advice, in plain English, to help the small businessperson get found online. I can arm you with everything you need to help your web site stand out from the flock of competing sites. You will discover: • Small changes to your site that will improve your rankings • Who sends business to your competitors and how they can send it to you instead • How to drive interested buyers straight to your site • What words people search for to find you and how to use them to get more traffic • Which pages of your site interest people and how to capitalize on them • How to use effective, measurable online advertising to deliver a stream of visitors interested in what you have to sell • How to take advantage of free promotion that most companies overlook and much more... |
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Just How Do People Find A Web Site Anyway?
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Did you know that about 80% of visitors to most web sites got there by searching? If you want to drive interested visitors to your web site you simply must be found when they look for what you offer. Although several hundred new sites were posted in the time it took you to read this far, it IS possible to stand out from the crowd. With some good research, careful planning, and judicious use of your budget, we can devise a marketing plan that is right for your business. |
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Do You Have Enough Business Already?
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Not every company really needs a high-profile presence on the internet. For example, if your site is purely informational or if you do not desire to find new customers online, you probably do not need to be too concerned about your rankings. However, if you DO want to find new customers and increase your bottom line using your web site, being visible on the internet is crucial. In addition to boosting sales and making new customers, you can save considerable expense by letting your web site answer many of your most common questions. It can sell for you 24 hours a day, seven days a week. Promoting a web site is generally much more affordable than other forms of advertising. Have you priced a Yellow Pages ad recently? If you are ready to increase your visibility on the internet please contact me directly. I handle all my clients personally and I am happy to chat with you about what I can do for you. I specialize in small- and mid-size businesses, and I really enjoy helping people get more out of their web sites. Let's get started... |
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What I Can Do For You
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| Get Found Basic Program This makes your site more search engine friendly. I will review your site, make changes to your keywords and copy, and offer suggestions for improved ranking. Please take a look at How Search Engines Work to get a better understanding of why this is important. I will show you your current link popularity (a measure of how you compare to your competitors), show you how you rank in the top search engines, and tell you who is linking to you now. I'll also take a basic look at your competitors' sites to see what we can learn from them. This is the minimum you should do to make sure your web site is ready to move up in the rankings. Click here to find out more. This is a more comprehensive program, including all the features of the Basic plan, plus a more detailed analysis of your competitors. I will also set up your all-important Pay Per Click advertising campaign. Depending on regular search engine traffic is not realistic, at least not in the short term, and an online advertising campaign is crucial to driving interested visitors to your site. Finally, you will receive an in-depth "battle plan" of free and low-cost promotional methods you can use to boost traffic to your site. This plan will be tailored specifically for YOUR business and you can implement these proven traffic-building techniques right away. Please read What I Can Do For You to get an idea of what is involved in getting found on the internet. Click here to find out more. Having a web site is an ongoing process, not a do-it-once-and-forget-about-it affair. It is important to analyze the data about your site traffic. This vital information will help you boost sales, get the best value for your advertising dollar, and so much more. I will monitor who is coming to your site, where they come from, what keywords they entered to find you, and a host of other useful information. You will see how much you spend for online advertising and how many of those visitors buy what you are selling. You will also get reports showing the growing number of sites that link to yours, number of visitors, and more. Let me provide you with a simple, easy-to-understand summary of how things are going, so you can concentrate on running your business. Click here to find out more. |
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